Creating Purposeful Home and Landing Pages
I recently added something to my home page. The addition is a little information on what this web site is about.
I have done that because I noticed the fact that even blogs have to identify their home pages. When users land on to any post or page from search engines like Google, there is a purpose there. The visitor reads the page, gets the information she needs and that’s it. However, if she clicks for the home page, than there must be some additional information where she is and what this place is all about. Briefly, of course.
Do this for your own good. The less confused visitors you have, the more user-friendly you will become (Master Yoda, 2007). Becoming more user-friendly is beneficial for your sites search engine optimization, results in more people bookmarking your site and increase overall quality of experience of your website or blog.
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